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SAP C-C4H63-2411 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Data Ingestion: Data ingestion is a core component of customer data platforms, and assesses the consultant's expertise in this area. It covers various methods and tools for importing data from multiple sources into the SAP Customer Data Platform.
Topic 2
  • Implementing B2B: In this final section, the main focus is on implementing SAP Customer Data Solutions in business-to-business (B2B) contexts. SAP Customer Data Solutions Consultants should understand the unique challenges and requirements of B2B customer data management.
Topic 3
  • Insights: The Insights section of the exam evaluates the consultant's ability to extract meaningful insights from customer data. It covers analytics capabilities within the SAP Customer Data Platform and how to use them effectively. Candidates should be able to create and interpret various types of reports and dashboards.
Topic 4
  • Data Activation: This module of the exam, focuses on the activation of customer data for various business purposes. SAP Customer Data Solutions Consultants should understand how to leverage unified customer profiles for marketing, sales, and service activities.

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SAP Certified Associate - Implementation Consultant - SAP Customer Data Platform Sample Questions (Q60-Q65):

NEW QUESTION # 60
Which of the following statements describe the relationship between workspaces, tenants, and business units? Note: There are 2 correct answers to this question.

  • A. A workspace can contain multiple business units.
  • B. A tenant can contain multiple workspaces.
  • C. A business unit can contain multiple workspaces.
  • D. A workspace can contain multiple tenants.

Answer: B,C


NEW QUESTION # 61
Which of the following can be configured as part of the customer schema within SAP Customer Data Platform? Note: There are 2 correct answers to this question.

  • A. Profile entity
  • B. Activity indicators
  • C. Segments
  • D. Activities

Answer: A,D

Explanation:
Within the SAP Customer Data Platform, the customer schema can be configured to include various elements. Specifically, 'Activities' and 'Profile entity' are two components that can be configured as part of the customer schema. The 'Profile entity' is a collection of attributes associated with the customer's identity, which includes both predefined attributes and custom attributes that can be added as needed. On the other hand, 'Activities' refer to the actions or events associated with the customer, which can also be defined and included in the customer schema12.
Reference =
SAP Learning: Using Customer Schema1.
SAP Help Portal: Customer Schema2.


NEW QUESTION # 62
What does the Activities tab in the customer dashboard show to the user? Note: There are 2 correct answers to this question.

  • A. A customer engagement chart showing the times of day and days of the week the customer is most active
  • B. The amount spent in the customer's last order
  • C. The customer's calculated indicators
  • D. An activity timeline showing the customer's past activities

Answer: A,D

Explanation:
The Activities tab in the customer dashboard of the SAP Customer Data Platform provides users with a visual representation of customer interactions. It includes an activity timeline that displays the customer's past activities, offering insights into their engagement history. Additionally, it features a customer engagement chart that illustrates the times of day and days of the week when the customer is most active, aiding in understanding the customer's behavior patterns. Reference = This explanation is based on the information available in the SAP Help Portal and SAP Learning Journeys, which describe the functionalities of the Activities tab within the customer dashboard12.


NEW QUESTION # 63
Which of the following triggers are supported in CX flows? Note: There are 3 correct answers to this question.

  • A. Customer or group update
  • B. Segment membership
  • C. Audience activated
  • D. Event occurrence
  • E. Action occurrence

Answer: A,B,D

Explanation:
Within the SAP Customer Data Platform, CX flows are designed to be triggered by specific events that signify a change or an action related to a customer or group. The supported triggers for CX flows include:
Event occurrence: This trigger is activated when a specific event is ingested into the platform, indicating an action or change has occurred.
Customer or group update: This trigger responds to any updates made to customer or group attributes within the platform.
Segment membership: This trigger is based on the inclusion or exclusion of a customer or group within a particular segment, reflecting their changing status or behavior.
These triggers enable the SAP Customer Data Platform to react in real-time to changes in customer data, allowing businesses to deliver personalized experiences at crucial moments in the customer journey.
Reference = The details provided here are consistent with the information available in the SAP Customer Data Platform documentation, which outlines the various triggers that can initiate CX flows123.


NEW QUESTION # 64
What are the possible application identifier conflict policy options when ingesting customer data using the Unified Customer Profile? Note: There are 2 correct answers to this question.

  • A. Duplicate Customer Profile
  • B. Raise an error and abort the entire ingestion operation
  • C. Discard data event
  • D. Create new Customer Profile

Answer: B,D

Explanation:
In the context of SAP Customer Data Platform and specifically when dealing with the Unified Customer Profile, handling conflicts during data ingestion is critical for maintaining data integrity and coherence. The possible application identifier conflict policy options are designed to provide flexible handling of such conflicts based on the business requirements.
A . Raise an error and abort the entire ingestion operation: This option is used when the system encounters a conflict with the application identifiers during the ingestion process. The approach here is to prioritize data integrity by stopping the ingestion process if there's any ambiguity or conflict in the identifiers. This ensures that no erroneous data is incorporated into the Unified Customer Profile, maintaining its accuracy and reliability.
C . Create new Customer Profile: When a conflict is detected with application identifiers, another approach is to create a new customer profile. This option is chosen in scenarios where the incoming data is considered to be representing a new customer entity, and therefore, warrants the creation of a new profile to avoid overwriting or merging with existing data inaccurately.
Options B and D are not standard practices within the SAP Customer Data Platform for handling identifier conflicts during data ingestion into the Unified Customer Profile, as they could lead to data duplication or loss, compromising data quality.
Reference:
SAP Customer Data Cloud documentation on data ingestion and conflict resolution.
SAP help articles and tutorials related to the Unified Customer Profile in the SAP Customer Data Platform.


NEW QUESTION # 65
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